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Let's say that you have a strong fear of flying. To treat this fear, your therapist asks you to enter a plane and fly until you are no longer showing anxiety. This treatment technique is based on the behavioural principle of
Fashionable Merchandise
Products that are designed and sold according to the latest trends and styles, appealing to consumers looking for current and stylish items.
Pleasant Environment
An environment that is enjoyable or soothing to be in due to its aesthetics, atmosphere, or conditions.
Full-line Discount Store
Retail establishments that offer a wide range of products at reduced prices, typically in a large-store format.
Service Retailer
A firm that primarily sells services rather than merchandise.
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