Factor Analysis Is One of the Primary Tools Used by Trait

question 347

True/False

Factor analysis is one of the primary tools used by trait researchers who base their trait estimations on particular personality theories or intuition.

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Definitions:

Relationship Marketing

A strategy designed to foster customer loyalty, interaction, and long-term engagement rather than focusing solely on short-term goals like customer acquisition and individual sales.

Psychographics

Investigating and arranging individuals based on their mental attributes, including aspirations and attitudes, with a primary focus on market research purposes.

Consumer Behaviour

Exploring the actions of individuals, teams, or organizations in choosing, acquiring, deploying, and discarding products, services, experiences, or ideas with the goal of meeting their needs, and the resultant effects of these actions on both the consumer and social fabric.

Products

Items or services offered for sale by a business, ranging from physical goods to digital offerings and services.