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Let's say that you have achieved a state of self-actualization. According to Roger's humanistic theory, we would describe you as a
Physiological Needs
Those relating to the basic biological necessities of life.
Maslow's Hierarchy
A psychological theory proposing that human needs are arranged in a hierarchical order, from basic physical needs to self-actualization.
Situational Factors
Factors affecting the consumer decision process; those that are specific to the situation that may override, or at least influence, psychological and social issues.
Lifestyle
The interests, opinions, behaviors, and behavioral orientations of an individual, group, or culture.
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