Susan Always Takes the Same Route to Work and Drives

question 542

Multiple Choice

Susan always takes the same route to work and drives by a particularly unusual apartment building each day on her way to and from work. Initially, she doesn't think much of the structure and actually has a mild dislike for it, but after several months of her commute, she has noticed that she is actually starting to like the apartment building and is considering trying to rent an apartment there. This change in Susan's feelings about the building best demonstrates

• A)the social comparison effect
• B)the affiliation exchange effect
• C)the mere exposure effect
• D)the penetration effect

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Definitions:

Seller's Product

The goods or services offered to buyers by a seller in the marketplace.

Antitrust Laws

Legislation enacted to prevent new monopolies from forming and to break up those that already exist, ensuring competition in the marketplace.

Monopoly Power

The ability of a company or entity to control or dominate an industry or sector, often to the point where competition is significantly reduced or eliminated.

Federal Antitrust Laws

Laws enacted by the federal government of the United States to eliminate or prevent anti-competitive practices, ensure fair competition, and protect consumers from monopolies and cartels.