Examlex
What factors serve to increase prosocial behaviour?
Mere Exposure Effect
A psychological phenomenon whereby individuals develop a preference for things simply because they are familiar with them.
Proximity Hypothesis
The theory that individuals will form relationships or have positive feelings towards things or people that are physically close to them.
Frequency Paradox
A concept indicating the mismatch between the perceived frequency of occurrence of an event and its actual frequency.
Expert Power
The influence one possesses owing to one's expertise, skills, or knowledge in a specific domain.
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