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Sir Frederick Bartlett had his participants read a story called "The War of the Ghosts," a unique tale from the 18th century. Participants' recall of the story 20 hours later was highly inaccurate and Bartlett interpreted these results as being due to _____________.
Merchandise
Goods that are bought and sold in any business activity.
Business Environment
Refers to the combination of internal and external factors that influence a company's operating situation, including economic, legal, technological, and competitive aspects.
Reports
Documents that present information in a structured format for a specific audience and purpose.
Delivery Mode
The method or channel through which a message or information is conveyed to the recipient.
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