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A field of study, which is also known as behaviour modification, that combines a behavioural approach with the scientific method in order to solve individual and societal problems is called
Minimum Required Return
The lowest acceptable return on an investment, considering the risk and the cost of capital.
Expected Return
The anticipated return on an investment, taking into account the probabilities of each potential outcome.
Equity
The owners' stake in a company, represented by the amount of capital contributed plus any profits or minus any losses.
Debt
Debt represents money borrowed that must be repaid, typically with interest, by the borrower to the lender.
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