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What is lateralization? How are split brain studies conducted, and what do they reveal about lateralization?
Customer Objective
Customer objective involves defining what a business aims to achieve in relation to its customers, such as increasing customer satisfaction, loyalty, or retention rates.
Marketing Budget Allocations
The distribution of financial resources among various marketing activities or channels.
Past Sales
Past sales refer to the historical record of a product's or company's sales volume over a designated period, used for trend analysis, forecasting, and strategic planning.
Profits_
The financial gain realized when the amount of revenue gained from a business activity exceeds the expenses, costs, and taxes needed to sustain the activity.
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