You Are About to Start a Co-Op Placement with an Independent

question 262

Multiple Choice

You are about to start a co-op placement with an independent consumer electronics retailer to find ways to improve the experience of their customers. They ask you to design some surveys that will assess what thoughts customers have about their shopping experience in the store as it currently is for the ultimate purpose of understanding how they may be able to rearrange the store to improve the shopping experience. Their primary concern is therefore finding evidence-based recommendations to increase customer satisfaction so as to bring people into the store more often. What major category of research would this be considered to fall under?

• A)real-world
• B)basic research
• C)advanced research
• D)applied research
• E)commercial research

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Definitions:

Female

Referring to the sex of an organism, or a human, that produces eggs or ovum and typically has XX chromosomes.

Pre-Christian Tradition

Practices, beliefs, and rituals that were prevalent before the widespread adoption of Christianity.

Druidry

A spiritual or religious movement inspired by the druids, who were members of the high-ranking professional class in ancient Celtic cultures.

Celtic Peoples

Groups of ethnicities in Europe identified by their use of Celtic languages and cultural similarities, historically spreading across Western Europe and now mainly found in places like Ireland, Scotland, Wales, and Brittany.