Examlex
Which of the following always raises the equilibrium price?
Consumer Sales Promotions
Marketing tactics aimed at the consumer to stimulate immediate sales, such as discounts, coupons, and contests.
Trade Sales Promotions
Marketing activities designed to stimulate demand and sales of a product among retailers and distributors.
Markup
The difference between the cost of a product or service and its selling price, expressed as a percentage of the cost, used to cover expenses and generate profit.
FOB Shipping Point Pricing
A term in shipping where the buyer is responsible for the goods once they leave the seller’s premises, including paying for shipping and handling.
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