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A fall in income that results in a decrease in tax revenues is an example of
Interactive Marketing
A marketing approach that involves a two-way interaction between a brand and its customers, often facilitated by digital tools.
Choiceboards
Online systems that allow individuals to customize the features of a product or service they wish to purchase.
Niche Marketspaces
Specialized market segments with specific needs and preferences that are distinctly different from the broader market, allowing businesses to target more focused audiences.
Digital Technology
The electronic tools, systems, devices, and resources that generate, store or process data, characterized by high speed and innovation.
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