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A local transit authority charges $1 for a bus ride. An economics study suggests that in the price range from $0.50 to $1.50, the elasticity of demand for bus trips is 1.1. To increase its revenue, the transit authority should
Market Demand
The total quantity of a good or service that consumers in a market are willing and able to purchase at different prices.
Competitive Market
A market structure characterized by a large number of buyers and sellers, where no single entity has a significant impact on the market prices.
Average Variable Cost
The total variable cost per unit of output, calculated by dividing total variable costs by the quantity of output produced.
Average Total Cost
The total cost of production (fixed and variable costs combined) divided by the number of units produced, expressed on a per unit basis.
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