If Customer Discrimination Does NOT Exist, Firms That Discriminate on the Basis

question 292

Multiple Choice

If customer discrimination does NOT exist, firms that discriminate on the basis of race or sex will

• A) have higher costs than those that do not.
• B) have the same level of costs as those that do not.
• C) have lower costs than those that do not.
• D) tend to survive whereas firms that do not discriminate will tend to fail.

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Definitions:

Threatening Event

An occurrence that poses a danger or harm, potentially triggering stress or anxiety.

Course of Action

A plan or strategy intended to accomplish a specific goal, often involving a series of steps or procedures to be followed.

Predictability

Predictability refers to the extent to which future events or behaviors can be accurately forecasted based on current or past data.

Ulceration

The formation of ulcers, which are open sores on the skin or mucous membranes that fail to heal properly.