The Principle of Minimum Differentiation Suggests That Competitors

question 146

Multiple Choice

The principle of minimum differentiation suggests that competitors

• A) try to distinguish themselves by offering highly different products.
• B) try to gain the largest market share by differentiating a popular product.
• C) tend to make identical goods in order to appeal to the largest number of consumers.
• D) try to decrease costs by minimizing the differences in the types of resources used.

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