Google Has Launched New Formats to Capture Markets Such as Travel

question 114

True/False

Google has launched new formats to capture markets such as travel bookings and car shopping from within search, but by doing so, it risks alienating large advertisers who run competing services.

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Definitions:

Cocktail Party Effect

The ability to focus one's listening attention on a single talker among a mixture of conversations and background noises.

Selective Attention

The cognitive process by which an individual focuses on one particular object or message among a range of stimuli, ignoring others.

Inattentional Blindness

The psychological phenomenon where an individual fails to perceive an unexpected stimulus in plain sight because their attention is engaged elsewhere.

Blindsight

A condition in which a person can respond to visual stimuli without consciously perceiving them, often due to damage in the visual cortex.