Brand Advertisers Largely Consider User-Generated Content as Low-Quality, Brand-Unsafe Inventory

question 51

Multiple Choice

Brand advertisers largely consider user-generated content as low-quality, brand-unsafe inventory for running advertisements. This can be attributed to:

• A) content adjacency.
• B) audience matching.
• C) collaborative filtering.
• D) search engine marketing.
• E) negative keyword usage.

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Definitions:

Negotiator

An individual who engages in discussions with one or more parties to reach an agreement or resolution.

Misrepresentation

The act of giving a false or misleading account of the nature of something.

Opponent's Network

The system of relationships and connections that the opposing party in a negotiation or conflict has, which can influence their strategies and outcomes.

Inappropriate Information

pertains to data or facts that are not suitable for the context in which they are presented, often because they are irrelevant, sensitive, or offensive.