Baxter, at Age 45, Was Hired as the General Manager

question 62

True/False

Baxter, at age 45, was hired as the general manager of the CountrySide Shipping Company by Carrothers, the company president. The initial contract of employment was for a three-year term and was embodied in an exchange of letters between Baxter and Carrothers in 2008. At the end of the three-year term, Baxter continued on as general manager, receiving annual increases in salary, executive profit sharing, pension contributions, and discretionary bonuses, if business was exceptionally good in a given year. In January 2020, for no apparent reason, Carrothers called Baxter into his office, and told him his services were no longer required. Carrothers offered Baxter a week's salary as "severance pay." At the time of termination, Baxter was earning a salary of $70,000 per year, received company paid pension contributions of $5,000 annually, and, in 2019, had received $3,000 from profits shared, and a $5,000 bonus. In a wrongful dismissal case, to determine reasonable notice, the judge would take into consideration Baxter's position in the firm, his age, years of service, and the opportunities for him to find other employment.

Recognize the role of concept testing in evaluating new product ideas.

Learn the importance of licensing, R&D consortia, and collaborations in product development.

Understand the concept of reverse engineering and its legality and ethical considerations.

Comprehend the strategies for choosing test market locations and the significance of geographical diversity in test marketing.

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Definitions:

All-Equity Firms

Companies that are financed entirely through equity without any debt.

Shares Outstanding

The total number of a company's shares of stock that are owned by shareholders including those held by institutional investors and restricted shares held by insiders and company officers.

Market Price

The existing rate at which one can buy or sell an asset or service in the market.

Incremental Value

The additional value created by undertaking a specific action, project, or investment, compared to not doing so.