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A person may rely on the acts of the officers of a corporation without inquiry by virtue of
Postpurchase Behavior
Refers to the actions and reactions of consumers after buying a product or service, including experiences of satisfaction or dissatisfaction, and the potential for repeat purchases or returns.
Customer Satisfaction
A measure of how products or services provided by a company meet or surpass customer expectations, often considered a key indicator of consumer repurchase intentions and loyalty.
Complaint Handling
The process of receiving, managing, and resolving customer complaints in a way that satisfies the complainant and maintains goodwill.
Purchase Decision
The process a buyer goes through when selecting a product or service to buy, including recognizing a need, evaluating alternatives, and making the final decision.
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