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Giardetti, a Retailer, Placed an Advertisement in a Local Newspaper

question 4

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Giardetti, a retailer, placed an advertisement in a local newspaper on May 5th that read: "Special Sale! New 16" portable TV set available for sale to the first 10 customers at my store on May 10th at a sale price of $100 each. Regular price $199. First come, first served!" Don was the 10th customer in the store on May 10th, but Giardetti refused to sell him a TV set for $100. If Giardetti had placed a notice on his shop door on May 9th which read: "Sale cancelled," his notice would revoke the offer made in the newspaper on May 5th.


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