________ Is the Marketing of Additional Related Products to Customers

question 15

Multiple Choice

________ is the marketing of additional related products to customers based on a previous purchase.

• A) Bundling
• B) Cross-selling
• C) Downselling
• D) Upselling

---

Definitions:

Poorly Set Objectives

Goals that are not clearly defined, realistic, or aligned with broader organizational aims, leading to confusion and inefficiency.

Reward Systems

Mechanisms established by organizations to incentivize and recognize employee performance, aiming to enhance motivation, productivity, and job satisfaction.

Antecedent Conditions

Circumstances or events that exist or occur before a particular event, often contributing to its outcome.

Role Ambiguities

Uncertainty or lack of clarity about the expectations, responsibilities, or duties of a particular role within an organization.