________ Is NOT an Important Technology in Analytical CRM Systems

question 72

Multiple Choice

________ is NOT an important technology in analytical CRM systems.

• A) BI
• B) Campaign management
• C) Data mining
• D) OLAP

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Definitions:

Invested Assets

Assets that are purchased or acquired for the purpose of generating income or appreciating in value.

Managerial Efficiency

Refers to the effectiveness with which managers utilize resources to achieve an organization's objectives and optimize operations.

Investment Turnover

A ratio that measures the efficiency of a company in generating sales from its investments in assets.

Assets

The resources owned by a business.