By Running _________ and _______ Side by Side, Black Diamond

question 60

Multiple Choice

By running _________ and _______ side by side, Black Diamond was able to compare results and make an informed decision about which solution to implement.

• A) Salesforce Einstein; a third-party solution
• B) Salesforce Einstein; Salesforce Decider
• C) NFC; CRM
• D) Salesforce AI; Google Merchant

---

Definitions:

Exact Make

Specifically refers to the precise model or version of a product, often used in the context of manufacturing or automotive industries.

Direct Response

A type of marketing designed to elicit an immediate reaction and compel prospects to take a specific action, such as ordering a product.

Goodwill Talk

A conversational approach aimed at building or maintaining positive relationships between individuals or organizations.

We-viewpoint

The we-viewpoint is a perspective in communication that emphasizes inclusivity and collective action, often used to build rapport and teamwork.