________ CRM Systems Use Social Media Technology and Services to Enable

question 161

Multiple Choice

________ CRM systems use social media technology and services to enable organizations to engage their customers in a collaborative conversation in order to provide mutually beneficial value in a trusted and transparent manner.

• A) On-demand
• B) On-premise
• C) Open-source
• D) Social

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Definitions:

Organizational Objectives

Organizational objectives are the specific, measurable goals set by a company or organization to guide its operations towards its strategic vision.

Marketplace Needs

The demands or requirements of consumers in a specific market, which businesses aim to satisfy through their products or services.

Strategic Planning

A systematic process of envisioning a desired future, and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them.

Vision

A forward-looking statement or concept that outlines what an organization or individual aspires to achieve in the future.