________ Is a Program or Collection of Programs That Enable

question 96

Multiple Choice

________ is a program or collection of programs that enable the hardware to process data.

• A) A database
• B) A network
• C) Hardware
• D) Software

Recognize the use of customer relationship management in creating tailored consumer experiences.

Appreciate the importance of assessing the financial aspects of customer relationships, including lifetime value and share of wallet.

Identify various marketing strategies, including the marketing concept and relationship marketing, focusing on customer satisfaction.

Understand the concepts and functions of short-term, long-term, and working memory.