Quality Function Deployment (QFD)consists of a Series of Matrix Diagrams

question 30

True/False

Quality function deployment (QFD)consists of a series of matrix diagrams that define product design changes and the ramifications of implementing those changes.

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Definitions:

Pricing Behavior

The strategies and practices employed by sellers in setting and adjusting prices of goods and services.

Kinked-Demand Curve

A demand curve that has a flatter slope above the current price than below the current price. Applies to a noncollusive oligopoly firm if its rivals will match any price decrease but ignore any price increase.

Elastic Demand

A situation where the quantity demanded of a good or service changes significantly due to a change in its price.

Marginal Revenue Curve

A curve that shows the change in total revenue resulting from selling one additional unit of a product or service.