Consumers Who Are "In the Know" About Valued Status Symbols

question 101

Multiple Choice

Consumers who are "in the know" about valued status symbols may switch gears and deliberately seek to mock the prizing of such status symbols by avoiding them, for example, by wearing torn blue jeans, a form of consumption called:

• A) ironic mimicry.
• B) fraudulent flattery.
• C) parody display.
• D) counterfeit consumption.

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Definitions:

Dominant Males

Males who exert control or hold the highest status within a specific social hierarchy or group.

Testosterone

A steroid hormone found in both men and women that is responsible for the development and maintenance of male sex characteristics and may influence behavior.

Aggressive Tendencies

Propensities in individuals to engage in behaviors intended to harm or assert dominance over others.

Synapse

The space between two neurons across which impulses are carried by neurotransmitters.