Susan Is Trying to Select a Tour

question 14

Multiple Choice

Susan is trying to select a tour. She is going to Scotland but can't make up her mind what she wants to do when she gets there. There are so many variables including the cost, the weather, and Susan's desire to see the village her grandmother called home. Susan's problem emphasizes the importance of the ________ in hospitality marketing.

• A) rational perspective
• B) behavioural influence perspective
• C) psychological perspective
• D) experiential perspective

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Definitions:

Inflation Protection

Strategies or features in financial products that help preserve the purchasing power of investments by adjusting for the effects of inflation.

Job Security

The probability or likelihood that an individual will keep their job without the risk of becoming unemployed.

Working Hours

The specific times during which employees are expected to perform their job duties, commonly regulated by labor laws and company policy.

Environmental Events

Occurrences or changes in the external environment that can impact an organization, such as natural disasters, regulatory changes, or economic shifts.