In General, When the Source of a Message Is Perceived

question 7

True/False

In general, when the source of a message is perceived as attractive, the message will be more effectively communicated.

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Definitions:

Defining Features

Refers to characteristics or attributes that are essential in identifying, distinguishing, or understanding something or someone in a specific context.

Minorities in Canada

Refers to groups in Canada who are not a part of the demographic majority, often identified by racial, religious, linguistic, or cultural differences.

Social Distance

Bogardus’s concept of the relative distance people feel between themselves and other racial/ethnic groups.

Prejudice and Discrimination

Preconceived opinion that is not based on reason or actual experience; discrimination is the unjust or prejudicial treatment of different categories of people, especially on the grounds of race, age, or sex.