When Marketers Define Consumers by Product Usage They Use the ________

question 27

Multiple Choice

When marketers define consumers by product usage they use the ________ rule.

• A) 80/20
• B) 20/80
• C) 70/30
• D) 30/70

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Definitions:

Ethnic

Relating to a population subgroup (within a larger or dominant national or cultural group) with a common national or cultural tradition.

DNA Analysis

A technique used to identify, study, and evaluate the genetic information encoded in DNA to understand genetic relationships, disorders, or ancestries.

Political

Pertaining to the governance, policies, and affairs of a state or organization, often involving power and resource distribution.

Identity Development

The process through which an individual forms a distinct sense of self and personal values over the course of life.