The Sensory Characteristic of a Product That Sticks with Consumers

question 4

Multiple Choice

The sensory characteristic of a product that sticks with consumers, helping them to remember the product in a unique way, is called the ________.

• A) phoneme
• B) schema
• C) sensory input
• D) interpretant

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Definitions:

Public Good

A public good is a good that is both non-excludable and non-rivalrous, meaning individuals cannot be effectively excluded from use and use by one does not reduce availability to others.

Nonrival

A characteristic of a good where its consumption by one individual does not reduce its availability to others; often associated with public goods.

Free-rider Problem

A situation where individuals consume or benefit from resources without paying for them, often leading to under-provision or depletion of those resources.

Streetlights

Outdoor lighting fixtures installed along streets to provide illumination during the night for public safety and convenience.