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The Sensory Characteristic of a Product That Sticks with Consumers

question 4

Multiple Choice

The sensory characteristic of a product that sticks with consumers, helping them to remember the product in a unique way, is called the ________.


Definitions:

Caffeine

A stimulant to the central nervous system, commonly found in coffee and tea, known to reduce fatigue and improve concentration.

Naps

Short periods of sleep, typically taken during the day, that can help improve mood, alertness, and performance.

Insomnia

A sleep disorder characterized by difficulty falling asleep, staying asleep, or obtaining restorative sleep, leading to impaired daytime functioning.

Sleep Apnea

A disorder marked by repeated interruptions of breathing during sleep due to the blockage of the upper airways or improper brain signals.

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