In an Advertisement That Uses Classical Conditioning to Persuade, the Product

question 87

Multiple Choice

In an advertisement that uses classical conditioning to persuade, the product or service being promoted is usually a(n) :

• A)unconditioned stimulus
• B)conditioned stimulus
• C)positive reinforcer
• D)negative reinforcer

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Definitions:

Inferential Statistics

A branch of statistics that allows us to infer trends about a population based on samples from that population.

Hypothesis

A proposed explanation for a phenomenon, intended to be tested through experimentation or observation.

Scientific Theory

A well-substantiated explanation of some aspect of the natural world, based on a body of facts that have been repeatedly confirmed through observation and experimentation.

Testable

Describing a hypothesis or theory that can be examined through experimentation or observation to determine its validity.