Operational Planning Refers To

question 34

Multiple Choice

Operational planning refers to:

• A)planning with a time horizon of one to three years and specifies fairly concrete ways to implement the strategic plan.
• B)planning with a time horizon of less than one year and specifies concrete action steps to achieve organization-wide strategic and tactical plans.
• C)planning with a time horizon of three years or more and setting a plan to best position the organization to compete effectively in the environment.
• D)the decision about the nature of the jobs in an organization.
• E)a management function that develops an organizational structure and coordinates human resources within that structure to achieve organizational objectives.

---

Definitions:

Subtle Sales Messages

Indirect or not immediately apparent marketing messages aimed at persuading consumers.

Direct Sales Messages

Communications focused on promoting and selling a product or service directly to the consumer.

Persuasive Arguments

Statements designed to convince or influence others to accept a particular point of view.

Memorandums

Brief written messages, often used within organizations, to communicate policies, procedures, or official business matters.