Explain Some Barriers for Companies Trying to Expand Their Offerings

question 47

Essay

Explain some barriers for companies trying to expand their offerings into foreign markets.

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Definitions:

Global Marketplace

An international system for the exchange of goods, services, and capital across world markets, where businesses operate and compete on a worldwide scale.

Direct Investment

An investment made to acquire a lasting interest in or effective control over an enterprise in another country.

Exporting

The act of selling goods or services produced in one country to buyers in another country.

Market Entry

The strategy or methodologies used by a company to start selling its products or services in a new market or country.