Forming Close,personal Relationships with Customers and Giving Them Exactly What

question 38

Multiple Choice

Forming close,personal relationships with customers and giving them exactly what they want is known as _____.

• A)mass marketing
• B)niche marketing
• C)differentiated marketing
• D)one-to-one marketing
• E)psychographic marketing

Understand evidence-based management and its importance in decision-making.

Recognize the role of a devil's advocate in challenging proposals and strategies.

Explain the phenomena of risky shift and conservative shift in group decision-making.

Know the advantages and disadvantages of group decision making.

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Definitions:

Lateralization

The tendency for some neural functions or cognitive processes to be specialized to one side of the brain or the other.

Perseveration

The repetition of a particular response (such as a word, phrase, or gesture) despite the absence or cessation of a stimulus.

Overimitation

The phenomenon where individuals replicate an action that is unnecessary for achieving a goal, often observed in children.

Scaffolding

An educational approach that involves providing support structures to facilitate a learner's ability to achieve tasks just beyond their current level of capability.