_____ Are Groups of People Within Organizations Who Make Purchasing

question 68

Multiple Choice

_____ are groups of people within organizations who make purchasing decisions.

• A)Resellers
• B)Buying centers
• C)Producers
• D)Wholesalers
• E)Marketers

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Definitions:

Productive Resources

The inputs used in the production of goods and services, typically classified as land, labor, capital, and entrepreneurship.

Economists

Professionals who study, develop, and apply theories and concepts from economics and write about economic policy.

Utility

A measure of satisfaction or happiness that a consumer receives from consuming goods and services.

Pleasure

A feeling of happiness, enjoyment, or satisfaction derived from an experience or activity.