Examlex
Provide some examples of how statistics can help companies improve their marketing campaigns.
Significance Level
A statistical term that quantifies the probability of rejecting the null hypothesis when it is actually true, typically expressed as a percentage or decimal.
Expected Frequency
The predicted count of occurrences for a particular category or event in a statistical distribution, based on a theoretical probability.
Sample Size
The number of observations or data points that are selected from a larger population for purposes of statistical analysis; essential to the reliability of study results.
Goodness-of-Fit Test
A statistical test used to determine how well observed data fit a specific distribution.
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