_____ Refers to a Period Running from the 1920s to Until

question 37

Short Answer

_____ refers to a period running from the 1920s to until after World War II in which the selling orientation dominated the way firms competed.

---

Definitions:

Proactive Interference

A type of memory interference that occurs when previously learned information interferes with the recall of new information.

False Memory

A psychological phenomenon where a person recalls something that did not happen or recalls it differently from the way it actually happened.

Persistence

The quality of continuing steadfastly or firmly in some action, purpose, or course of action, especially in spite of opposition.

Misattribution

The incorrect assignment of the source, cause, or authorship of a memory, feeling, or attribution.