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Business organizations consist of three major functional areas which, ideally
Reciprocity
The social norm that suggests people should return help, not harm, to those who have behaved kindly towards them.
Foot-In-The-Door Technique
A persuasion strategy that involves getting someone to agree to a small request in order to increase the likelihood of agreeing to a larger request later.
Door-In-The-Face Technique
A persuasion strategy where a large, unreasonable request is first made knowing it will be refused so that a smaller, more moderate request will be accepted.
Sleeper Effect Method
A phenomenon where a message that was initially discounted gains in persuasiveness over time, often due to the dissociation of the message from its source.
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