The Permanent Outposts Established by Europeans in North America in the Early

question 17

Multiple Choice

The permanent outposts established by Europeans in North America in the early seventeenth century were initially inhabited by people whose aim was to

• A) establish permanent colonies for their respective countries.
• B) establish military bases for their respective countries.
• C) Christianize the Indians of North America.
• D) make money by sending as many beaver pelts as possible home to Europe.

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Definitions:

Marketing Concept

A business philosophy focusing on identifying and meeting the needs and wants of customers through the development, promotion, and sale of products or services.

Customer Orientation

A business strategy that focuses on creating a positive experience for customers by understanding and meeting their needs.

Ownership Utility

The value that comes from a product's ability to satisfy ownership rights, including the use, control, and transfer of the product.

Time Utility

The increase in the value of a product or service by making it available at a convenient time for the consumer.