Examlex
Simplify the expression.
Brand Extension Strategy
A marketing strategy in which a firm marketing a product with a well-developed image uses the same brand name in a different product category.
High Brand Equity
The value a brand adds to a product or service, reflected in consumer recognition, loyalty, and willingness to pay a premium.
Recognitions
The acknowledgement or appreciation of someone's effort, achievement, or status.
Brand Revitalization
The act of reinvigorating or refreshing a brand to make it more relevant, up-to-date, and appealing to current and potential consumers, often through rebranding or modifying brand elements.
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