What Are the Main Forces That Drive MNEs Such as Eli

question 29

Multiple Choice

What are the main forces that drive MNEs such as Eli Lilly,the pharmaceutical company,to innovate and learn on a global scale?

• A) Economic and political forces.
• B) Political and social forces.
• C) Social and informational forces.
• D) Technological and informational forces.

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Definitions:

Informational Campaign

A strategic approach to disseminating important information to a specific audience to inform, educate, or influence their perceptions or behaviors.

SAP

Systems, Applications, and Products in Data Processing; a global software corporation that specializes in enterprise software to manage business operations and customer relations.

Tracking Tool

Software or systems used to monitor the progress, performance, or location of objects, people, or data, facilitating analysis and decision-making.

Timetable

A scheduled plan of times at which events, classes, or transport services are intended to occur.