The Role of Geographic (Country)manager Is Often Considered the Acid

question 31

Essay

The role of geographic (country)manager is often considered the acid test of general management potential and a necessary qualification on the resume of any candidate for a top management position.Discuss the critical role of the geographic (country)manager as a bicultural interpreter and detail some of the reasons for failure in both upward communication and downward communication between the subsidiary and headquarters.

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Definitions:

Horizontal Demand

Refers to a market situation in which the demand for a product or service is not sensitive to changes in its price, often illustrated as a horizontal line on a demand curve graph.

Reselling

The act of selling a product or service again, typically after buying it from the original seller.

Demand Elasticities

Various measures that quantify the sensitivity of demand for a good or service to changes in its price or other relevant factors.

Producing Cost

The total expense incurred in the creation of goods or services, including raw materials, labor, and overhead expenses.