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Discuss leasing as an option for private trucking.
Mere Exposure Effect
The tendency to prefer stimuli that we've been repeatedly exposed to, regardless of the stimuli's inherent qualities.
Brand Name
The name given to a particular product or service by its manufacturer or provider, used to distinguish it from competitors in the market.
Social Traps
Situations where a group or individual acts in a way that produces short-term rewards but leads to long-term negative consequences.
Ingroup Bias
The tendency to favor and prioritize the group to which one belongs over others.
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