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If a communication is "on background," then
S-R Association Theory
A psychological theory suggesting that behavior is a result of the association between stimuli (S) and responses (R) learned through conditioning.
Social Learning
The process of learning behaviors through the observation of others, essential in understanding how people acquire new behaviors.
Operant Conditioning
An adjustment method in which behavior is strengthened or weakened by means of rewards or penalties.
Social Learning Theory
A theory that proposes individuals learn behaviors, values, and attitudes through observation of others, including modeling, imitation, and social reinforcement.
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