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There Are Seven Basic Functions of Marketing

question 67

Essay

There are seven basic functions of marketing. List and define these functions.


Definitions:

Claim Message

A communication that asserts a right, demand, or request, typically in the context of business or legal affairs.

Routine Messages

Standardized communications that cover day-to-day operations and information exchange within organizations.

Organized Strategy

A planned, systematic approach designed to achieve a set of objectives in an effective and efficient manner.

Goodwill Messages

Communications intended to foster positive relations and express friendship, appreciation, or moral support.

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