Examlex
Both IE and BCG Matrices are called portfolio matrices.
Encoding
The process of converting information into a particular form that allows for communication or storage.
Decoding
The process by which a receiver interprets and understands a message sent by a sender.
Feedback
In the feedback loop, the sender’s interpretation of the response, which indicates whether a message was decoded and understood as intended during the communication process.
Communication Process
The series of steps through which information is transmitted from one individual or entity to another, typically involving a sender, message, medium, and receiver.
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