Examlex
A current trend in R&D management involves the lifting of the veil of secrecy whereby firms, even major competitors, are joining forces to develop new products.
Competitors
Companies or entities that offer similar products or services in the same market, vying for the same customer base.
Generic Demand
The overall demand for a category of products or services rather than for a specific brand.
Cotton Incorporated
An organization that aims to increase the demand for and profitability of cotton through research and promotion.
Cotton Growers
Farmers or agricultural entities that specialize in the cultivation of cotton plants for the fiber used in textile production.
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