If a Stock Option Is Never Exercised, the Return on Investment

question 88

Multiple Choice

If a stock option is never exercised, the return on investment generated is

• A) 100%.
• B) 0%.
• C) -100%.
• D) Not enough information given to determine.

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Definitions:

Promotion-To-Sales Ratio

A metric in marketing that compares the cost of marketing and promotion efforts to the resulting sales volume.

Promotional Efforts

Marketing activities aimed at increasing awareness, interest, and sales of a product or service through various strategies and channels.

Objective and Task Budgeting

A method of budget setting where a company first defines its objectives and then estimates the cost of all tasks needed to achieve these objectives.