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_____ Involves the Harboring of Negative Images of and Attitudes

question 28

Multiple Choice

_____ involves the harboring of negative images of and attitudes toward people simply because they are older.


Definitions:

Peripheral Route Persuasion

A mode of persuasion wherein individuals are influenced by superficial cues rather than message content.

Central Route Persuasion

A method of persuasion that involves deeply processing the content of a message, focusing on the arguments and evidence.

Peripheral Route Persuasion

A method of persuasion that relies on superficial cues or aspects unrelated to the argument or content, such as the speaker's attractiveness or charisma.

Central Route Persuasion

A method of persuasion that involves deeply engaging someone with a logical argument that leads to a change in beliefs or attitudes.

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