____ Is the Process of Describing Some Property of a Phenomenon,usually

question 31

Multiple Choice

____ is the process of describing some property of a phenomenon,usually by assigning numbers,in a reliable and valid way.

• A)Research
• B)Analysis
• C)Validation
• D)Measurement

---

Definitions:

Market Segmentation

The method of segmenting a market into unique groups of purchasers, each with their own needs, traits, or behaviors, who may need different products or marketing approaches.

Luxury Car Wash

A premium service providing thorough cleaning, polishing, and detailing of automobiles, emphasizing high-quality care and customer service.

Premium Services

High-quality or additional services offered to customers, often at a higher price, to enhance their experience or provide added value.

Boutique Hotel

A small and stylish hotel that typically offers personalized services and is designed with a thematic or unique approach.